Planning

Planning

When it comes to video production, planning is the first and most essential step. We take care of concept, scripting, script format, development, copywriting, storyboard, campaign strategy, consulting, budget planning and more.

One of the most important steps of the planning process is a storyboard. A storyboard is an entirely visual graphic representation of how your video will unfold. We can provide storyboards on paper or in animated form (an animatic). The storyboard is the best way for us to take the script into a visual format to explain the whole vision of the project. This way, you can visualize and understand the video idea inside and out. We will work with you closely during this process to make sure your story is told the best way possible.

In addition to the scripting and storyboard process, we will be engaged with you during the production planning and budget planning of your video project. Budget planning is a crucial step, so we will work with you on this diligently so you know exactly what to expect. At Pretzel Logic Productions, we don’t always take the traditional approach which allows us to find creative solutions to difficult problems that may arise during the planning process. We want to bring you visionary and compelling content no matter your budget. We will always find a way to deliver a final product that you will fall in love with.

After carefully taking everything into account during the planning stage, we will then be ready to take the next step into video production. We work on a client-by-client basis, taking your company on as our own and working within your vision and budget. Between our dynamic team of directors, producers and editors, the sky is the limit. We will embrace every aspect of your brand, every step of the way!

Are you ready to tell your story?